No flash will replace a full-fledged studio lighting (although, in the studio with multiple external flashes, you can use the same lighting circuits). But it allows to obtain the correct flash-exposed shots with a lack of light in a sequential shooting - especially indoors. And also greatly gains at light enough, but incorrect, creates sharp  and unsightly shadows - for example, at bright summer day, or against backlight.

It happens that after a lot of time spent to apply the right makeup, selection of colors, clothes and suitable background the result is not as good as expected. And it seems the camera was set up as it should, and interesting background is selected, but the result is not what was expected. And sometimes, hastily we get brilliantly executed shots. Many people complain of being not photogenic, but it has no sense.

The famous aphorism "the camera does not take pictures - pictures are taken by the photographer" is indisputable, in the sense that the camera is a tool. And like any tool, camera and lenses are matched for specific tasks. However, the problem is rarely specific enough to be able to adhere in solving them any strict guidelines.

Instead of an easel - a tripod. Instead of brushes - a camera that transmits feelings and emotions in one shot. And one day opening the album, reviewing pictures in the minds memories begin to emerge, the same emotions that had been on the day of the shooting. And by the will of a smile appears on the face, and maybe even tears, tears of joy.